From famous athletes to school kids, adidas wants to help everyone get in the game. The company sells sports shoes, apparel, and equipment sporting its iconic three-stripe logo in 160 countries. The #3 sporting goods manufacturer (behind NIKE and Under Armour) focuses on football, soccer, basketball, running, and training gear and apparel as well as lifestyle goods including SLVR and Y-3 fashion brands. adidas' wholesale division gets adidas and Reebok products to retailers while the retail group runs its own 2,445 Reebok and adidas shops. Other businesses include TaylorMade-adidas Golf, and Reebok-CCM Hockey. Founder Adi Dassler, brother of PUMA creator Rudi, began making shoes in the early 1920s.